What is Your Message?
To become a successful blogger, you need to find a niche, but that may be as simple as coming up with a unique message.
I was taking a look at several top bloggers with twitter accounts. I wanted to understand the relationship between a social sphere with ablog as its base. Networking is vital for any business or venture. Facebook with its fan pages are great, but twitter was easier for me to investigate. Being more curious about blog design, I paid more attention as to how these bloggers had their websites arranged. I think that a business needs a base on the web, a hub where all of their social and marketing efforts go back to. I would love to see more functionality of accessing my social media accounts through my WordPress dashboard (yes, there are plugins that provide this to a degree, but I would love to see this expanded). I noticed a few things about bloggers who were being listed heavily on twitter and their blogs: a consistent, easy to understand massage.
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How Far Can You Stray With Your Content
Consultants who blog may wish to go further from their topic to help brand themselves
A golden rule in blogging is try to have a focus for your content; do not stray to far from it. Every blogger has the odd post that does not fit the true purpose of the site though, but what if that content becomes half of the site? I was analyzing some popular blogs in specific industries, and found that they go against the focus rule; however, they do engage their audience, which is the ultimate goal of the site, but does this lead to conversions?
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